Top DTC Brands Ranked On PSFK Retail Innovation Tracker
This data, gathered via PSFK's Innovation Tracker survey, analyzes today's top direct-to-consumer brands and the strategies that help them succeed
View ArticleInterview: Aaron Levant’s NTWRK Uses Shoppable Video Content To Connect...
With shoppable programming dedicated to gaming, music, sports, and more, Aaron Levant hopes NTWRK can become a kind of QVC concept for Generation Z
View ArticleInterview: How Clinch Uses Creative Technology To Offer An Omnichannel...
Clinch CEO, Oz Etzioni, tells PSFK how he delivers a higher return on investment with personalized, responsive and social media-integrated advertising campaigns
View ArticleRetail Leaders From Saks, Walmart And More On The Importance Of Vertical...
The rise of DTC retail has created a dramatic shift in B2C strategies and practices, allowing brands like Kroger to maintain control of every aspect of how they market and sell the products
View ArticleHow Brands Like Gap Automate Supply Chains For Greater Efficiency
To keep up with vertically integrated competitors in the DTC space, established brands from Walmart to Kroger are re-evaluating supply chain technology and implementing automation to cut costs and...
View ArticleRetail Leaders From Nike, Nordstrom And More On Building Responsive Brands
PSFK collected quotes from top-level executives on how to drive brand success by maintaining a continuous dialogue with consumers and responding in accordance with their desires
View ArticleInterview: How A Virtual Design Platform Helps Retailers Create Human-Focused...
In an interview with design platform The Wild, PSFK learned about how the company is enabling real-time virtual collaboration among designers, helping them craft customized, immersive store experiences...
View ArticleHow Warby Parker Is Innovating Across The CX Cycle
As detailed in PSFK's Future of Retail 2019 report, here's how eyewear company Warby Parker is reimagining the consumer experience, driving sales and remaining a top DTC brand by owning all elements of...
View ArticleInterview: Shopping Platform MASSE Lets Friends Share Product Recommendations
To help consumers wade through the overabundance of items available online and avoid unreliable reviews, MASSE is enabling social commerce between friends and family to share and recommend products
View ArticleInterview: How An Online Gift Registry Helps Connect The Betrothed With Charity
In an interview with PSFK, Beth Helmstetter, founder of charitable online gift registry The Good Beginning, discusses why couples are increasingly looking for more altruistic ways to celebrate their...
View ArticleRetail Leaders From Away, Rent The Runway And More On Understanding The Customer
As consumers' relationships with brands move beyond the transactional, retailers find it increasingly important to integrate meaningfully into their customer's lifestyle
View ArticleKetel One Botanical Offers WeWork Members a Wellness Haven for Relaxation
The coworking space teamed up with a design studio to create an oasis for members to enjoy meditation, yoga, naps and more, and featured products from KetelOne's recent Botanicals line, aimed at a...
View ArticleHow Brands Like Rise by We Are Creating Holistic Wellness-Focused Fitness...
As consumers look to more holistic views on health, retailers are responding by enabling wellness recovery and fitness services that address both the physical and mental all in one setting
View ArticlePSFK Retail Conference Preview: How A Women’s Apparel Brand Taps The Power Of...
Before taking the stage at PSFK's upcoming Future of Retail Conference on January 16, Lively CEO and founder Michelle Cordiero explains how the women's apparel company is marshaling the power of...
View ArticleInterview: Neighborhood Goods Is Building A Different Kind Of Department...
Prioritizing community and storytelling over markdowns and sales per square foot, Neighborhood Goods has set out to disrupt retail in Plano, Texas
View ArticlePSFK’s Guide To Anytime, Anywhere Fulfillment: The Last-Mile Delivery Debrief
Our newest debrief shows how brands and companies can reroute their supply chain to be lean, agile and responsive to consumer delivery expectations
View Article[New report] Last-Mile Delivery Debrief
Thanks to the rise of e-commerce players like Amazon, consumers now expect that all retailers, both online or offline, will meet baseline levels of speed and service when it comes to last-mile...
View ArticleInterview: How Heyday Puts The Human Touch Into Skincare
Adam Ross and Michael Pollak, founders of growing skincare and facial shop mini-chain Heyday, discuss their focus on making expert-led, personalized skincare available to all
View ArticleHow Brands Like Best Buy Offer Education And Expertise At Every Stage Of The...
Retailers are driving value with consumers by offering them personalized guidance and information at every touchpoint, from the pre-purchase, decision-making stage all the way to post-purchase support
View ArticleInterview: Macerich’s Chief Digital Officer On Creating Physical Retail For...
With retail design platform BrandBox, commercial real estate company Macerich has found a way to bring digitally native brands into its malls and shopping centers
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